Privacy Policy

1. Introduction

Cunningham Pure Water LLC ("we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.cunninghampurewater.com or use our services.

2. Information We Collect

Personal Information

We may collect personal information that you voluntarily provide to us when you:

• Fill out a contact form or request a free Demo
• Submit a service request
• Sign up for our email list
• Contact us via phone or email

This information may include: name, company name, email address, phone number, physical address, and details about your water filtration needs.

Automatically Collected Information

When you visit our website, we may automatically collect certain information about your device, including:

• IP address
• Browser type and version
• Operating system
• Referring website
• Pages visited and time spent on pages
• Device identifiers

3. How We Use Your Information

We use the information we collect for the following purposes:

• To respond to your inquiries and provide customer service
• To process service requests and provide water filtration solutions
• To send you updates, proposals, and product information
• To communicate about appointments, installations, and service visits
• To send marketing communications (if you've opted in)
• To improve our website and services
• To comply with legal obligations
• To protect against fraud and security threats

4. How We Share Your Information

We do not sell your personal information. We may share your information with:

• Service Providers: Third-party vendors who help us operate our website and provide services (e.g., email service providers, analytics providers)
• Business Partners: Our authorized equipment suppliers and manufacturers when necessary to fulfill your requests
• Legal Requirements: When required by law, legal process, or to protect our rights and safety
• Business Transfers: In connection with a merger, acquisition, or sale of business assets

5. Cookies, Analytics & Visitor Identification

We use cookies and similar tracking technologies to enhance your experience, understand how visitors use our website, and identify the businesses that show interest in our products and services. Cookies are small data files stored on your device.

Visitor Identification (ZoomInfo WebSights)

When you visit and browse our website, we automatically collect data about you — such as your email address, IP address, and device and browsing information — and we use and share this data with certain vendors, including ZoomInfo, to provide functionality on our website, analyze which pages you visited, identify the business or organization associated with your visit, and improve our products and services. ZoomInfo's WebSights technology sets a cookie named _zitok to recognize returning visits. For more information, see ZoomInfo's privacy policy at zoominfo.com/about-zoominfo/privacy-policy, and you can opt out at zoominfo.com/about-zoominfo/privacy-center.

Analytics

We use third-party analytics services to measure website traffic and usage patterns:

• Google Analytics: Provides website traffic and engagement statistics using cookies.
• Vercel Analytics: Provides privacy-friendly performance and visitor metrics without using cookies.

Your Consent & Managing Cookies

When you first visit our website, we display a cookie banner. Cookie-based services such as ZoomInfo WebSights and Google Analytics are loaded only after you accept; if you decline, these services are not activated. You can also control or disable cookies through your browser settings, though disabling cookies may affect website functionality.

6. Data Security

We implement appropriate technical and organizational security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no internet transmission is completely secure, and we cannot guarantee absolute security.

7. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

• Access: Request access to your personal information
• Correction: Request correction of inaccurate information
• Deletion: Request deletion of your information
• Opt-Out: Unsubscribe from marketing communications
• Data Portability: Request a copy of your information

To exercise these rights, please contact us at info@officepurewater.com or (318) 727-PURE.

8. Children's Privacy

Our services are not directed to children under 13 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by posting the new policy on this page with an updated "Last Updated" date. Your continued use of our services after changes constitutes acceptance of the updated policy.

11. Contact Us

If you have questions or concerns about this Privacy Policy or our privacy practices, please contact us: